The recent pandemic has put a big financial strain on businesses across the world – you’re not alone. So, we wanted to share some of the top free tools that can help you in the day-to-day running of your business. Remember systems in your business will increase productivity and ultimately your profits!
Trello is a tool that supports you with your organisation. You can make multiple different lists and share them with relevant people via their email addresses. You can each tick off when tasks are in the reviewing stage and then when they’re completed.
Wix is a great place to start if you don’t have a website, although in the long run, it will be better for you to invest in your website. Wix will allow you to have one central place to send all potential customers to where they find out more information about you and contact you.
Zoom is a fantastic tool that will help you network with the right people. Whether it’s meeting with potential collaborators or potential customers, the limits are endless with Zoom. Whilst we’re still in uncertain times it’s better to be safe so online meetings are still a preferred way of communicating!
4. Google My Business
Google My Business is a free tool that can help you massively with being found organically on Google. It contains all the most important bits of information about your business so it’s easier for potential customers to find you. It also creates a more trustworthy brand if you have Google My Business.
5. Google Analytics
Google Analytics is another of Google’s free tools that can support you in monitoring the performance of your business, in particular your online presence. Google Analytics will show you how many people are visiting your website and where they’re from – whether it’s social media, paid ads, or referral links.
Mailchimp is an email marketing tool that allows you to send one email to multiple contacts. This is very useful when it comes to communicating with your current customers as well as prospective customers. Mailchimp also lets you create tags so you can send specific emails to specific groups of people. Plus, you can brand them to show professionalism too!
7. Facebook Content Creator
Facebook Content Creator is an effective way of scheduling your Facebook and Instagram content. We speak about how consistent social media posting is important so being able to schedule it ahead of time is great to prevent more important tasks getting in the way and then forgetting to post.
Canva is a popular free tool for creating graphics. These graphics could be for your website or your social media, either way, Canva will help you create high-quality, branded graphics. Canva also has access to free stock images so you’ll never be subject to Copyright!
Having a Dropbox can improve the organisation and efficiency within your company. Dropbox is a place where you can store all important documents and share them with the appropriate people, again via email address.
10. Google Docs
Google Docs is essentially like a Word document that you share with others online so that whenever anybody makes changes to it it’s updated for everyone. This removes the hassle of having to send over multiple different versions of the same document when you update it. There’s also Google Sheets and Google Slides to replicate Excel spreadsheets and PowerPoints.
As you can see there is a range of free tools you can use, and these aren’t all of them! Give them a try in order to save some money on what you may be paying for!
If you found this useful then you’ll probably be inclined to use one of the seven free coaching sessions we provide each month. In the coaching session, you’ll get two or three ideas, strategies, or tactics that you can apply to your business immediately. Contact us at firstname.lastname@example.org to get your place today!